Nicholas C. Rossis

dream-protecting author

Transform Your Book Marketing with Eye-Catching Videos

Sep 25, 2025 | Marketing

Thanks to AI, we now have a new tool to play with that may help us connect with our audiences and generate excitement: video. Yes, I know that it’s been around forever, but we now have image-to-video AI apps and other goodies that make it simpler than ever to...

Can AI Help Sell More Books on Social Media?

Sep 4, 2025 | AI writing, Marketing

I’ve mentioned a few times in the past how AI can help write books, including my latest, Everyone Hates This Restaurant. But sell them? How would that work? And yet, every bit would help, given how many books are published every year in both digital and...

When Book Marketing Fails

May 30, 2025 | Marketing

Book marketing has undergone far-reaching changes in the past few years. While in-person events and long-form interviews were once the staples, modern book marketing strategies now stress social media and phenomena like BookTok.  Promoting books might seem like the...

Skills Writers Need to Thrive in the AI Era

Apr 22, 2024 | AI writing, Marketing, Writing

Following Infostack’s 2024 AI Writing Summit, you will find here my guide on the skills writers need in order to thrive in the AI era. From brainstorming to editing and marketing your work, AI can be your most useful assistant. All you need is to learn what it...

Promoting Your Book Through Influencer Marketing

Sep 15, 2023 | Marketing

This is a guest post by Patrizia Ranzi, an experienced digital marketing professional with ten years of expertise in media strategy, social media, and paid search. She also runs the blog patriziaranzi.com, where she shares her insights and knowledge. How to Leverage...

How to Market Your First Book: The Ultimate Guide

Jan 11, 2023 | Marketing

So, you’ve completed your first book. After pouring your heart and soul into your first masterpiece, the rest of the world surely needs to appreciate your accomplishment as much as you do. This landmark moment in your life needs to be shared with the world. But...

How to Recover a Hacked Facebook Account

Dec 13, 2021 | Marketing

This seems to happen more often than I’d like: someone lets you know that they received a Facebook message from you, usually asking for money. Only, you never sent one (duh). You were hacked! So what do you do next? An alltop9 post has the steps you should...

The Delayed Buyer Effect

Oct 21, 2021 | Marketing

Mina Baturan recently shared a helpful tip on her Facebook Group, AmWritingFantasy. She calls it The Delayed Buyer Effect and it is the result of what happens when someone sees your ad, wants to read your book, but doesn’t buy or download. Or does download with Kindle...