Apr 7, 2021 | Maps and Infographics, Marketing
With audiobooks gaining in popularity, it makes sense that audio marketing is seeing a surprising resurgence as a means of promoting one’s books. This is a general trend, as Transcription Outsourcing reports. In its article, they explain that audio still has the...
Nov 6, 2020 | Maps and Infographics, Marketing
I have written in the past about how to use color in your book covers and how color can boost your book sales. Today, I came across a Kissmetrics infographic on LexisClick (thanks to Mike Guess of InSync Media for the tip). The infographic includes a ton of useful...
Nov 3, 2020 | Marketing, Writing
As authors, we all have our websites. More often than not, however, they fail to generate much interest. Most of our posts languish unnoticed and unread. Some writers resort to ads to garner traffic. Others prefer organic—i.e. unpaid—traffic, as our marketing budgets...
