StumbleUpon is Shutting Down

Jul 9, 2018 | Marketing

I usually get some 300-400 views on my posts. There were some exceptions, though. A couple of times, I had a few thousand views out of nowhere. Or, at least, that’s what it looked like. After a brief examination, I realized the extra visitors had come courtesy...

How to Build a Landing Page that Markets you as an Author

Jun 21, 2018 | Marketing

This is a guest post and infographic by Ted of iceCube Marketing, a digital marketing agency in Singapore that helps local small businesses acquire leads from channels such as Facebook and Google. It offers a wonderful examination of what a successful author home page...

Creating The Perfect Newsletter

Jun 19, 2018 | Marketing

This post was originally posted on the Azure Fire Publishing website. Creating The Perfect Newsletter For many authors, the Perfect Newsletter is like the alchemist’s philosophical stone: if we get it right, we can turn our books to gold! The newsletter is our way to...

Why Is My Book Not Selling?

Jun 9, 2018 | Marketing

So, you have written your book and expect royalties to start rolling in. Then… nothing. You start reading about book promotion and realize you need to spend money to make money. You start running free days and countdown deals. You pay for ads and end up paying...

Design Your Own Logo In Seconds!

May 29, 2018 | Marketing

As many of you know, in my day job I work as a web developer. Most of my skills I’ve picked up in the past 25 years of web design, from Internet marketing to social media, have proven useful once I started writing. One of them was logo design: I’ve helped...

A Nifty WordPress Plugin To Take Care Of Your GDPR Woes

May 25, 2018 | Marketing

As you may know, I recently posted on the subject of the new European Union privacy legislation known as GDPR (General Data Protection Regulation) and how it might affect you. The main focus of my post was newsletters. And, judging by your feedback, you appreciated...

GDPR And Authors: What You Need To Know

May 15, 2018 | Marketing

I’ve received quite a few inquiries regarding the new European Union privacy legislation known as GDPR (General Data Protection Regulation). GDPR comes into effect on May 25, 2018. This regulation initially impacts European Union member countries and aims to...