Aug 9, 2018 | Maps and Infographics, Marketing, My friends' Guest Posts
I confess I don’t use Instagram–at all. And yet, my author friend Kostas Krommydas swears by it. In fact, the other day he was urging me to sign up and use Instagram as part of the upcoming launch of my children’s books in Greece. So, when Oleh...
Aug 7, 2018 | Marketing, My friends' Guest Posts, Publishing, Writing
I recently came across an excellent resource for freelance writers by Laura Yates of blogging.com. Laura is a writer, coach, and podcaster who has been blogging and writing in the niches of fashion, beauty, relationships, and personal development since 2009. You...
Jul 31, 2018 | Marketing, My friends' Guest Posts
You may remember Ilan Nass of Taktical Digital from his recent post, The Essential Facebook Metrics for Authors. This post, also by Ilan, can be considered as part two. It was first published on Istomedia’s blog. Tips & Tricks to Get More From Your Facebook...
Jul 23, 2018 | Marketing, My friends' Guest Posts
This blog tends to offer rather advanced book marketing tips. Sometimes, though, I forget that there are a lot of authors who may be overwhelmed by posts about ROI, essential ad metrics, KENP counts, and AcOS. So, here is a guest post by Elaine Bennett, a marketing...
Jul 7, 2018 | Marketing, My friends' Guest Posts
This is a guest post by Ilan Nass. The Essential Facebook Metrics for Authors Facebook Ads are useful to marketers because they offer the chance to track a wide range of metrics. However, determining how effective a campaign actually is requires understanding which...
