Mark Gillespie’s Tips for Facebook Ads

Mark Gillespie writes speculative fiction and is a passionate Indie author. He recently published the most detailed how-to on running Facebook ads I’ve come across so far. His main tips are as follows: Know Your Target Audience Facebook sits on a treasure trove...

The Science of Successful Facebook Ads

Following my recent series on Facebook ads, I came across a helpful ebook by Hubspot on how to run a successful Facebook Ad. Chock-full with useful links, examples and statistics, the report includes some great tips on the ideal ad: The most popular Facebook ad...

How to Add an Instant Preview of your Book to your Site

In case you’ve missed the exciting news, Amazon has now made possible to embed book previews on sites (only self-hosted ones) and apps. Kindle instant previews are similar to the “Look Inside” feature that Amazon offers on their website that lets customers...

Updates on Amazon Giveaways and Vanishing Reviews

Update: Amazon has ceased offering Giveaways as of October 31st, 2019. I maintain the post below for archive purposes only. An Update on Amazon Giveaways In my recent post on how to set up an Amazon Giveaway, I had said that Amazon won’t allow you to give away...

Celebrating a Century of Striking Prints at the Met

This year marks the centenary of the Metropolitan Museum of Art’s Department of Prints. Today, as it reaches 100 years in operation, the Met’s Department of Prints holdings are vast: 1.2 million prints, 17,000 drawings, and 12,000 illustrated books. Items from the...

Will Amazon Punish You For Your Typos?

As soon as the news came that Amazon will start paying a lot more attention to poorly edited books, panic ensued among the various forums. Thankfully, as John Doppler explains on Words on Words, things aren’t quite that bad. It all started when Good E-Reader...