SSL Security And Social Share Counts

As those of you who are self-hosting your websites will probably know, beginning this month (July) with the release of Chrome 68, Google Chrome will start marking all HTTP sites as “not secure”: Depending on your traffic, this may or may not be an issue....

StumbleUpon is Shutting Down

I usually get some 300-400 views on my posts. There were some exceptions, though. A couple of times, I had a few thousand views out of nowhere. Or, at least, that’s what it looked like. After a brief examination, I realized the extra visitors had come courtesy...

The Essential Facebook Metrics for Authors

This is a guest post by Ilan Nass. The Essential Facebook Metrics for Authors Facebook Ads are useful to marketers because they offer the chance to track a wide range of metrics. However, determining how effective a campaign actually is requires understanding which...

How to Build a Landing Page that Markets you as an Author

This is a guest post and infographic by Ted of iceCube Marketing, a digital marketing agency in Singapore that helps local small businesses acquire leads from channels such as Facebook and Google. It offers a wonderful examination of what a successful author home page...

Creating The Perfect Newsletter

This post was originally posted on the Azure Fire Publishing website. Creating The Perfect Newsletter For many authors, the Perfect Newsletter is like the alchemist’s philosophical stone: if we get it right, we can turn our books to gold! The newsletter is our way to...

Why Is My Book Not Selling?

So, you have written your book and expect royalties to start rolling in. Then… nothing. You start reading about book promotion and realize you need to spend money to make money. You start running free days and countdown deals. You pay for ads and end up paying...

Design Your Own Logo In Seconds!

As many of you know, in my day job I work as a web developer. Most of my skills I’ve picked up in the past 25 years of web design, from Internet marketing to social media, have proven useful once I started writing. One of them was logo design: I’ve helped...

A Nifty WordPress Plugin To Take Care Of Your GDPR Woes

As you may know, I recently posted on the subject of the new European Union privacy legislation known as GDPR (General Data Protection Regulation) and how it might affect you. The main focus of my post was newsletters. And, judging by your feedback, you appreciated...