The Pros and Cons of Social Media

People often ask me, which social medium should I use for my promos? While everyone suggests you use social media to promote your book, there are also some cons attached to their use. InSync Media, the awesome people I write for, recently published a post listing the...

Number of Active Social Media Users (2019)

I came across the following numbers on Ashley Barnes’ marketing blog and thought I’d share here as they may help you choose where to focus your book promotion efforts. Having said that, don’t forget my golden social media rule: Don’t...

How To Βe A Good Content Marketer In 2019

In my last post, I wrote that we live in a golden era for content marketing. But what skills do you need to take advantage of this new opportunity for writing? Do you have what it takes to apply for a job as a content writer? This guest post by Tom Siani of Social...

Infographic: How Relevant is Facebook?

Toward the end of last year, I stopped using Facebook for my book Ads. Whereas a few years ago I was enjoying a healthy Return on Investment (ROI), generating around 80c of profit on each advertising dollar I spent, that amount had steadily been decreasing over the...

Which Is The Best Time To Tweet?

You may remember author Steve Boseley from his recent guest post, Give Your Readership A Massive Boost With Instafreebie. He’s now back, with a great post on which time is the best to tweet.  How to find the best time to Tweet Any Twitter users out there? Join...

How Many Users on Social Media?

The Social Media Hat recently published the latest numbers for social media users. So, how many active monthly users does each social medium have? Facebook: 1.55 billion As expected, Facebook is the largest and most active of all social networks. YouTube: 1 billion As...

When to Post to Social Media

I found over at Fannit.com and on Addthis.com these wonderful infographics on the best times to post on various social media and some other facts. First, Fannit has produced an infographic with metrics on six different social media: Next, Addthis examined 14 million...

Life Before and After the Internet

As you know, I just came back from holidays and had over 1,000 emails to sort through.  We had booked a nice place by the sea, which advertised free wi fi on all premises.  As you have gathered from this blog post  –and from the impressive amount of emails that piled...