Nicholas C. Rossis

dream-protecting author

Promoting Your Book Through Influencer Marketing

Sep 15, 2023 | Marketing

This is a guest post by Patrizia Ranzi, an experienced digital marketing professional with ten years of expertise in media strategy, social media, and paid search. She also runs the blog patriziaranzi.com, where she shares her insights and knowledge. How to Leverage...

How to Market Your First Book: The Ultimate Guide

Jan 11, 2023 | Marketing

So, you’ve completed your first book. After pouring your heart and soul into your first masterpiece, the rest of the world surely needs to appreciate your accomplishment as much as you do. This landmark moment in your life needs to be shared with the world. But...

The Delayed Buyer Effect

Oct 21, 2021 | Marketing

Mina Baturan recently shared a helpful tip on her Facebook Group, AmWritingFantasy. She calls it The Delayed Buyer Effect and it is the result of what happens when someone sees your ad, wants to read your book, but doesn’t buy or download. Or does download with Kindle...

Survey: What Readers Really Want

Jun 23, 2021 | Marketing

A few days ago, Written World Media (WWM) published the results of a survey on what readers really want. The company has five reader-facing brands such as Freebooksy, Bargain Booksy, and Red Feather Romance, that allow authors and publishers to reach the right...

7 Ways to Boost Your Author Brand

Aug 25, 2020 | Maps and Infographics, Marketing

The inspiration (and Infographic) for this post came from Resume Now, which has an article about branding yourself. While they are focusing on job applications, what they say is remarkably useful for those building an author brand, too. I am summarizing below, but I...

Free Amazon Book Description Generator

Jun 7, 2020 | Marketing

A few years ago, I had posted about Dave Chesson, aka Kindlepreneur, and KDP Rocket — a tool that generates the best keywords for your Amazon books. To understand the importance of keywords, check out Dave’s post on Kindle Keywords, or this one on Fiction...

Marketing your Book with Story Origin

May 21, 2020 | Marketing

This is a guest post by my author friend, Effrosyni Moschoudi. She is well versed in all things Indie and an expert in book promos. She kindly agreed to share with us her experience with Story Origin, a newsletter-swapping service that has helped her promote her work....