Jun 7, 2020 | Marketing
A few years ago, I had posted about Dave Chesson, aka Kindlepreneur, and KDP Rocket — a tool that generates the best keywords for your Amazon books. To understand the importance of keywords, check out Dave’s post on Kindle Keywords, or this one on Fiction...
Sep 14, 2018 | Marketing
As you may remember, I’ve been experiencing computer trouble for the past week, so I’ve been using Electra’s computer. The first time I tried to log in, I was stunned to see a new login screen asking me to specify what kind of Advertising I was...
Apr 17, 2018 | Marketing
Ricci Wolman of Written Word Media recently published a detailed post on “Also Boughts.” As the post explains, Amazon is using every trick to increase sales. A particularly powerful one is Also Boughts; the list of items people who bought something also...
Apr 15, 2018 | Marketing
You may remember my review of Dave Chesson’s (aka Kindlepreneur’s) KDP Rocket. KDP Rocket is by far the easiest way to find keywords for your Amazon ads, as it searches for books similar to yours (in the Also Bought department) and offers these in a handy...
Mar 23, 2018 | Marketing
I was recently invited to participate in a survey by Amazon Marketing Services (AMS). I was writing up the part where it said, “do you have any suggestions to make?” when it occurred to me that my suggestions would also be useful as a summary of my...
Nov 29, 2017 | Marketing
I hope you will never have any use for today’s post, but it could be a lifesaver if you are hit by the so-called “clicking disaster.” If you’re using Amazon Marketing Services (AMS), you will have noticed that the reporting system is...
Jun 23, 2017 | Marketing
You may remember my recent post, Don’t Advertise With Amazon Until You’ve Read This. I mention there Kindlepreneur’s free AMS tutorial and KDP Rocket. Imagine my surprise when Dave Chesson, aka Kindlepreneur, contacted me shortly afterward to offer...
Jun 2, 2017 | Marketing
Yes, this is the long-promised post where I share my experience advertising with Amazon and the things I’ve learned — things that could make or break your campaign. What I’ve Learned Advertising With Amazon You may remember my past experiences with...
Mar 18, 2017 | Marketing
Well, the title says it all, doesn’t it? Following my small success with Amazon Marketing Services, I’m about to scale up my promotions. I have been reading up on AMS and to reach that goal I’m planning to increase everything, ie: Number of keywords...
May 15, 2016 | Marketing
You may remember my recent posts on my experience advertising with Amazon Marketing Services (AMS). It turns out I’m either a slow learner or an incurable optimist since I had another go at it in April. And guess what? This time, it worked! I followed the same...
