Oct 11, 2018 | Marketing
This post is based on an article I helped write for SearchNurture titled How to Hit Your Target ACoS on Amazon. Optimizing your Book Page Amazon is, in effect, a giant search engine of products. To ensure that your book shows up first, you must target specific...
Sep 27, 2018 | Marketing
I was hired by SearchNurture to help them write a series of posts on Amazon Advertising. SearchNurture is a Digital Marketing Agency which matches specialized advertisers with companies and professionals. They also offer training in digital marketing and even help...
Sep 23, 2018 | Marketing
In my recent post, Amazon Releases Amazon Advertising, I mentioned an app I use called Machete. I promised to expand on that in a future post (i.e. this one). Machete is an Amazon Advertising (formerly Amazon Marketing Services or AMS) add-on. You install it on your...
Sep 14, 2018 | Marketing
As you may remember, I’ve been experiencing computer trouble for the past week, so I’ve been using Electra’s computer. The first time I tried to log in, I was stunned to see a new login screen asking me to specify what kind of Advertising I was...
