May 15, 2016 | Marketing
You may remember my recent posts on my experience advertising with Amazon Marketing Services (AMS). It turns out I’m either a slow learner or an incurable optimist since I had another go at it in April. And guess what? This time, it worked! I followed the same...
Feb 5, 2016 | Marketing
As promised at the end of my post, My Facebook Ads Experience and 3 Marketing Rules, here are two alternative ways you can use Facebook ads to gain subscribers and to promote a giveaway. One Alternative Model During December, I teamed up with authors Autumn Birt and...
Feb 3, 2016 | Marketing
This is the promised followup post to Barbara Hinske’s Facebook Really Can Help You Sell Books and my Can Facebook Really Help You Sell Books? posts, and the first of a 3-part special on Facebook ads. I spent some $350 on Facebook ads in December with the twin...
Feb 24, 2015 | Marketing
I’m sure you remember my step-by-step tutorial on how to advertise with Amazon. Three weeks later, I have some preliminary results, which, as promised, I’m sharing with you, so that you can learn from my mistakes. In a nutshell: I’ve failed. The...