A Third Look at AMS: Success!

You may remember my recent posts on my experience advertising with Amazon Marketing Services (AMS). It turns out I’m either a slow learner or an incurable optimist since I had another go at it in April. And guess what? This time, it worked! I followed the same...

My Facebook Ads Experience and 3 Marketing Rules

This is the promised followup post to Barbara Hinske’s Facebook Really Can Help You Sell Books and my Can Facebook Really Help You Sell Books? posts, and the first of a 3-part special on Facebook ads. I spent some $350 on Facebook ads in December with the twin...

A First Look at Advertising with Amazon

I’m sure you remember my step-by-step tutorial on how to advertise with Amazon. Three weeks later, I have some preliminary results, which, as promised, I’m sharing with you, so that you can learn from my mistakes. In a nutshell: I’ve failed. The...