Why is it that, every time I mention I’ll start posting less frequently (last week I announced I’ll be posting every 3 days instead of every 2 until the end of August), stuff happens that makes me post almost daily instead? In this case, though, it’s for the best – and weirdest – reason possible: a mention of my post, My Facebook Ads Experience and 3 Marketing Rules in Bookbub’s own blog, Bookbub Insights, right under industry heavyweight, Mark Dawson.
If you’re unfamiliar with Bookbub Insights, then you can start by reading my special series on Bookbub – right after you visit and bookmark Bookbub Insights, and, of course, subscribe to it (it’s free, and it’s full of great tips, so what are you waiting for?)
A great resource
Blowing my trumpet is not why I’m posting this, though. The Top Guides to Online Advertising for Marketing Books by Diana Urban is one of the best resources I’ve seen in a while. She covers Facebook ads, Google adwords and Bookbub ads. If you’re interested in any of these, the post is chock-full with links (I counted 38 of them), this is one post you should definitely read, reread, and, of course, bookmark. As Diana explains:
In this post, we compiled the most comprehensive guides we could find on three online advertising platforms that are popular with authors and book marketers: Facebook, Google AdWords, and the new BookBub Ads platform. We hope these guides help you understand their different use cases and create successful campaigns.
As for me, all I can say is that Diana has obviously put in a lot of hours preparing this post, so be sure to check it out!
Further resources
For anyone visiting for the first time, here are some more book marketing posts:
- Call to Arms Book Marketing Survey results
- I Just Published my Book. Now What?
- My Book Marketing Secret
- Book Marketing Essentials: Positioning your Work
- Call to Arms – Jackie Weger’s Take
- Show, Don’t Tell, on Twitter
- A 6-part Marketing series based on Bookbub Insights
- Promo Results: Using Free Promo Services
- Promoting your Series: Free vs. 99c
- Pricing your ebook: Is free the new paid?
- How to Price your E-book to Both Get New Readers and Make a Profit
- How should I price my Indie book?
- How to Use Psychology to Market your Book
- 7 Fool-proof marketing tips to promote your blog
- When Science Meets Book Marketing
- How to Get More Blog Followers
TUTORIALS AND GUIDES
- A-Z guide: How both my books reached #1 on Amazon
- A-Z guide: Increase Sales with Countdown Deals
- How to Score Great Amazon Reviews: Resources and More
- How to Tame Amazon’s Algorithm to Increase your Sales Rank
- Show, Don’t Tell, on Twitter
- Tips on Starting a Newsletter
- How To Set Up An Amazon Giveaway
- Advertise with Amazon: a Step-by-step Tutorial
FACEBOOK MARKETING
- My Facebook Ads Experience and 3 Marketing Rules
- How to Use Facebook Ads to Gain Subscribers and Promote a Giveaway
- More on Facebook Ads: Other Authors’ Experience
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Now, how awesome is that! Congrats, Nicholas.
Thank you so much, Michelle 🙂
Awesome!
Thank you so much, Bette 🙂
You are now officially an Interwebz Immortal!! .. go forth and celebrate with wine, and stuff. 😀
Lol – yay wine and stuff 😀
Huge congrats. I’ll be the one to say, ‘I knew him when’. 🙂
Lol – I promise I’ll nod at you behind all my bodyguards 😀
Lol, forget that . . . I’m bustin’ through! 🙂
Congratulations Nicolas.
Thank you so much, John 🙂
Congraaatulations!!! First stop, Bookbub. Next stop, GLOBAL DOMINATION!!!
Ha ha – that is so funny! I was just leaving you a note to congratulate you on Chasing Conformity’s inclusion in the 50 top books of 2016 😀
Congratulations all around!!!
Congratulations. What an awesome achievement.
Thank you so much, Sarah 🙂
Well done, Nick! Just goes to show, you never know who is reading your blog! Thanks for sharing all this info. I’m not ready to start buying ads just yet, but when I do I will certainly be coming back to this post… what a handy list of useful posts! ?
With all the excellent material you’re putting online, it’s just a matter of time before I read a similar post by you. Only, it will be some prestigious university or other that mentions you 🙂
Haha! Scholars don’t like people like me, so that’s somewhat unlikely! Lol! But thanks for the compliment, which I accept most gratefully!
Their loss. I think you have some wonderfully original research, and I’m, frankly, in awe of that!
Thanks so much for this post. I’m going to explore all the resourse you mentioned.
And of course CONGRATULATIONS on your mention!!!!!!!!! 🙂
Thank you so much, Sarah 😀
Oh-my-God! I am dancing the jiggy over here for you mate. Hope it gets you lots of traffic! You deserve it, being the most avid blogger I know, and a damn good writer. Congrats!!!
Aw, you! Thank you so much, darling 🙂
Congrats of the press, Nicholas! And thank you for the recap. I think I’ve read most of these, but having one reference blog will be handy! Favoriting this one. 🙂
Thank you so much, D 🙂
Congrats 🙂
Thank you so much 🙂
Congrats! Your blog posts are always very helpful, Nicholas! Thanks for sharing 🙂
Aw, you! Thank you 🙂
Nice one 🙂
Thank you, Mary 🙂
Awesome. Congrats.
Thanks, buddy 🙂
Wow. Congratulations!
Thank you so much, Sue 🙂
Well done, Nicholas, that’s awesome! And thanks for all the great links, too 🙂
Thank you so much, Helen 🙂
You’re very welcome 🙂
Good stuff, indeed! Much deserved! Woo-hoo! (shush, Maria, the baby’s sleeping) 😀
Yes, Maria! What were you thinking? 😀
Congratulations! Your hard work and hours put into your blog are always evident too!
Thank you so much 🙂
Thanks for all the links and most importantly congrats, Nicholas! And a toast of a glass of (virtual) Montepulciano too.
Having said that, pray tell why is it a big deal?
For one thing, it will bring more people to the blog, as the newsletter is read by thousands. For another, it means the blog is making a name for itself as a source of valuable book marketing information. All good stuff 🙂
It’s all that, congrats again! Soon you’ll be wearing sunglasses and signing autographs as a premier blogger.
Ha ha – yes, and we all know how much money they make (not!) 😀
Well done, Nicholas. Few deserve it more that you!
Best wishes, Pete.
Sorry. ‘Than you.’ (Blame it on a bottle of Montepulciano D’Abbruzzo!)
Lol – I will if you promise to share some of that some day 😉
That is so kind of you; thank you!!