Written Word Media has produced a wonderful infographic of a Kindle owner.Β Hopefully, the interesting data included will give you plenty of marketing ideas. Here are my main takeaways from it:

  • Friends and family offerΒ the best word-of-mouth. This can be terribly hard, though, so go for the next best thing: blogs.
  • Facebook and Google+ rock when it comes to social media.
  • People want to read in order to relax and escape. Offer them stories with love, excitement and drama, and you’ll do great.
  • It doesn’t matter if these come in a series or a standalone format, although series do make it easier to build up an audience.
From the blog of Nicholas C. Rossis, author of science fiction, the Pearseus epic fantasy series and children's books

Image: Written Word Media