Bookbub Insights: 9 Ways to Market your Book

After focusing on both stand-alone releases and books that are part of a series, this last post in my Bookbub Insights series suggests nine different ways to promote any book. Some of these you may be familiar with; others will probably be news to you. The post is...

Bookbub Insights: Get More Reviews

The penultimate post in my Bookbub Insights series deals with that age-old question: how to get more readers to review your book. Following my post, How to Score Great Amazon Reviews: Resources and More, I will now include here some of Bookbub’s ideas on the...

Bookbub Insights: Launch a New Book that’s Part of a Series

Continuing my Bookbub-inspired series of book marketing posts, I will now address the question of promoting a new book that’s part of a series. Series novels let you reach new readers who still haven’t discovered your books yet. Hook readers on one book, and...

Bookbub Insights: Increase Sales of Standalone Books

I often mention that promoting stand-alone books requires completely different strategies to promoting a series. Marketing strategies, like the highly effective tactic of making one book permafree as a gateway into a series, won’t work for stand-alones. So, how does...

Bookbub Insights: How Long Should a Promo Last?

Following my post on how to get your book listed with Bookbub, I now continue with the second question: how long should a book promo last? Turns out that the answer depends on what your goals are: are you looking to increase revenue, to market a book series, or to hit...

Bookbub Insights: How to Get your Book Selected

You’re most likely familiar with Bookbub; probably the biggest online book promoter. You may not be aware of Bookbub Partners, though; Bookbub’s tips area. Subscription is free, and the site is chock full with excellent tips and statistics on book promos....

That Jaw-dropping Moment when Bookbub Mentions your Blog

Why is it that, every time I mention I’ll start posting less frequently (last week I announced I’ll be posting every 3 days instead of every 2 until the end of August), stuff happens that makes me post almost daily instead? In this case, though, it’s...

Introducing BookBub Ads

Bookbub recently announced it will start offering advertising spaces. Unlike the vigorous screening process that leaves more books out than it allows in its popular newsletter, these will be available to anyone who can afford them. BookBub Ads will run in a dedicated...

Amazon Reviews, an Update

I often write about Amazon reviews, as it is one of the most important aspects of marketing for many people and Amazon seems to keep changing the rules! Now, Amy Collins of The Book Designer published an update in the form of Frequently Asked Questions. I’m...

Promoting your Series: Free vs. 99c

I was reading Tara Sparling’s interesting post on free books, where she complains about authors pricing their books too low. Amazon agrees with her. I believe that’s why they only start offering 70% royalties for books priced at $2.99 and above (under that,...